Disconnect To Connect

About Disconnect To Connect

Hi, I’m Sarra. I help ambitious people grow without losing themselves.

Founder of Disconnect To Connect, mindset coach and NLP Master Practitioner. I work with founders, professionals and teams who want to keep going after their goals without sacrificing their wellbeing.

Based in Tunis, working with people worldwide.

Sarra Kaak, founder of Disconnect To Connect
Sarra Kaak, founder of Disconnect To Connect, mindset coach and NLP Master Practitioner
My story

Why I started Disconnect To Connect

After more than six years of remote work and entrepreneurship, I kept seeing the same thing: brilliant, driven people quietly losing themselves while everything looked fine from the outside.

Today I am a mindset coach and NLP Master Practitioner, and I have coached more than 400 people. My approach is holistic: mindset coaching, NLP and nervous system regulation, with practical tools you can use the next morning and always a bit of humour. I do not have everything figured out, and I do not pretend to. I just know that ambition and wellbeing can grow together.

NLP Master PractitionerThe Coaching Masters, 24 week programme recognised by the Complementary Medical Association, 2022
Coaching Foundation CertificationThe Coaching Masters, accredited by the International Authority for Professional Coaching and Mentoring
Behind the name

Disconnect To Connect, our manifesto

We chose this name because we believe real growth needs a pause. Here’s what we stand for.

  1. We believe you shouldn’t have to sacrifice your wellbeing to succeed.
  2. We believe ambition is not the problem. The way we’ve been taught to chase it is.
  3. We believe rest is not a reward you earn after exhausting yourself. It’s part of the work.
  4. We believe success should support your life, not consume it.

So we disconnect from the noise, the pressure and the borrowed definitions of success, to connect back to ourselves, to our people, and to the goals that are truly ours.

My path

How Disconnect To Connect came to life

Step 1

Remote work and entrepreneurship

  • More than six years building projects and businesses from a laptop, in Tunisia and abroad.
Step 2

Noticing a pattern

  • Seeing how often ambition without care for yourself leads to exhaustion.
Step 3

Becoming a coach

  • Certified by The Coaching Masters, then NLP Master Practitioner in 2022.
Step 4

400+ people coached

  • Founders, young professionals, remote workers and teams across the MENA region and beyond.
Step 5

A whole ecosystem

  • Coaching, courses, workshops, card games, retreats and a community, all under one name.
My holistic approach

From drained to clear, energized and effective

I help professionals who feel drained and overwhelmed regain clarity, energy and sustainable effectiveness. We start with the nervous system, because that’s where the mind finds its calm.

Feel your limits

Notice the signals your body and mind have been sending, before they get louder.

Understand your patterns

See the beliefs and habits that keep you pushing, and where they come from.

Rebuild your energy

Regulate your nervous system so your mind can follow calmly.

Rise into who you want to be

Turn insight into everyday changes that fit your life and your goals.

400+professionals and founders coached
50+workshops delivered
76accelerator founders supported
4languages: English, French, Arabic, Tunisian

They trust us

TN Loft Westerwelle Startup Haus Tunis Soul and Planet Wahiba Partner logo Riyeda 13 Con Valores Incubadora Social Entrepreneurs in Tourism Berlin Timbuktoo, UNDP Africa innovation initiative

Want to work together?

Whether you want 1:1 coaching, a workshop for your team or a week away, it all starts with a conversation.

Or follow my journey on Instagram and LinkedIn.
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